Debra Baker

Managing Director

Bio

Debra Baker is a journalist turned lawyer focused on helping lawyers, consultants, and other professionals drive growth, enhance client loyalty, and generate greater joy and satisfaction from the work they do. Deb founded Law Leaders Lab in 2014 and currently serves as a managing director for GrowthPlay, a consulting firm that deploys research and a data-driven approach for profitable revenue growth. She collaborates with clients as a strategist, coach, and change agent, and she is a proud member of GrowthPlay’s all-women management team. She is thrilled to be part of HX Collective and integrating the group’s work into her professional and personal passions, particularly as it relates to her desire to demonstrate the power of diverse voices in driving growth and transformation. Deb lives in San Diego with her husband and two dogs (the Law Labs), where she hopes to leave the world a better place as an advocate for gender equity, social justice, and the rule of law.

How would you define HX and why it is important to your life’s work? 

When I think of HX, I think of the two drivers of the human condition: rational and relational. While research, data and facts create confidence in the path forward (head logic), it is our emotions that drive behavior (heart logic). Success, be it individual or organizational, can be achieved through the mastery of either heart logic or head logic, but truly transformational work requires both. It’s this intersection of head logic and heart logic where HX flourishes.